Pop-under Ads in Digital Marketing: Why Intrusive Tactics Don’t Pay Off
In the world of web advertising, some practices are effective and user-friendly, while others are considered intrusive and detrimental. Pop-under ads fall squarely into the latter category. This article will explore what pop-under ads are, why they’re considered unethical advertising, and why focusing on positive user experience (UX) is a far better approach. What is…